Mooretown Timbers and Beams, LLC, a new sister company of Mooretown Mill, looked to promote its consumer-friendly line of porches and pavilions. Their mindset? For anyone with a backyard. Sweb Marketing developed a comprehensive social media strategy in order to promote their work and commitment to locally sourced Pennsylvania hardwoods.
The focal point of their new Facebook page is a brand new logo. Mooretown looked to Sweb for a rustic representation of their brand and craftsmanship. We used earthy tones and fonts, but the design truly centers around the rendering of a classic Mooretown Timbers and Beams pavilion with custom truss plates and 45 degree pavilion braces.