Pittsburgh Downtown Partnership | Picklesburgh

ten years ago, Pittsburgh didn’t have a pickle festival. today, it has one of the most recognizable and chaotic in the entire country. the irony? Picklesburgh was never meant to be iconic. it started with a name tossed out in a conference room, a pitch for a 35-foot inflatable pickle, and a hope that maybe, […]

Millie’s Ice Cream

it was supposed to be a french bistro. that’s the part most people don’t know about Millie’s. before the pink pints, the waffle cone smell, and the expansions across the city, Lauren and Chad Townsend were going to open a restaurant called La Recette. but one not-so-great scoop from a local shop sparked something—and a […]

Pittsburgh Brewing Company

it’s hard to imagine Pittsburgh without Iron City. it’s the beer your uncle drank at the cookout. the one smuggled into dorm rooms before you were 21. the one that showed up—somehow, always—in the fridge during Steelers season. iconic. nostalgic. undeniably ours. but just because a brand’s been around forever doesn’t mean it hasn’t had […]

sweb marketing

welcome to from steel.  six years ago, sweb started with a questionable pitch deck, a gut feeling, and a Google doc. and now? we’re launching a series about the founders who came before us. the ones who built the city we’re proud to grow in. before we keep telling their stories—it felt right to tell […]