I spent $3,000 on an online course. here’s what it taught me

two years ago, I did something that made my bank account cry:I spent $3,000 on an online social marketing course. even typing that makes me wince a little. but at the time, I was stuck. I was running my own business, trying to grow, and I kept hitting the same wall: I knew enough to […]
influencer marketing isn’t just for “sexy” brands

yes, we’re looking at you.
stop reposting your Instagram content on TikTok (+ what to do instead)

there is a time and place for the re-post, and so many brands are still doing the laziest thing in the book.
to all brands everywhere: your social feeds are not a billboard, they are a group chat.

not every brand can be as unhinged as Ryanair, and that’s fine. you don’t have to be snarky to be good at this- but you do have to be present.
introducing chronically online

if your head’s spinning trying to keep up with the creator economy, you’re in good company.
PSA: serialized content is no longer just for creators

stop making ads, and start making content.
LinkedIn isn’t boring anymore, but your posts might be.

I know you don’t want to, but we really need to talk about LinkedIn. no, don’t yawn – I promise this will be worth it.
I’m a content creator: do I need a talent manager? 🤔🎥💰

am I at the point where a manager would improve my business as a content creator, or do I still need to build the business first?